Your next market starts with understanding
Read the complete guides online or download a free copy. No registration required.

Available now · Free
United States
The American Way to Do Business
Explore practical business expectations in the United States, from earning customer trust to organizing everyday operations.
Read the guide online or download the edition with exercises to help turn your learning into a plan.
By Hal Milk and Roberto Salomon
18 pages · 12 chapters · Practical worksheets

Available now · Free
Brazil
The Brazilian Way to Do Business
Explore two perspectives: operating in Brazil and applying Brazilian business experience in the United States.
Read the guide online or download it to consider how customer expectations and business practices shape your approach.
By Hal Milk and Roberto Salomon
18 pages · 12 chapters · Practical worksheets

Available now · Free
Panama
The Panamanian Way to Do Business
Explore customer relationships, business organization, and opportunities connected to Panama.
Read the guide online or download it to reflect on practical steps for doing business locally and working across borders.
By Hal Milk and Roberto Salomon
18 pages · 12 chapters · Practical worksheets
More countries. More perspectives
Mexico, Canada, and Colombia are next on our editorial list, followed by more country editions. These guides are planned and are not yet available.

Mexico

Canada

Colombia

India

China

Philippines

Cuba

El Salvador

Vietnam

Guatemala

Dominican Republic

Argentina
THE PEOPLE BEHIND THE BUSINESSES
